LinkedIn Pulse allows LinkedIn users to write their own articles and share the results with their contacts and the entire community. It is a very Clipping Path Service interesting proposal and fully aligned with the purpose of the social network. In the end, LinkedIn Pulse allows you, as an individual, to show off some of your professional knowledge and bring important insights to others. [sc name="cta"
link="https://materiales.rockcontent.com/inbound-marketing" image="https://rockcontent.com/es/wp-content/uploads/sites/3/2017/01 /post.png" title="Create your complete Inbound Marketing strategy" description="Learn with this ebook about the concept, the methods of Inbound, the tools and the analysis of results." button="Get the free PDF!" ] But the interesting thing is that this tool can also be used by companies. In this way, it is possible to establish authority .
In other words, by posting good content on LinkedIn Pulse about the company's area of activity, you reinforce the image of professionalism, excellence and mastery of the subject. It is interesting to note that LinkedIn Pulse is basically a tool to practice Content Marketing (also called Inbound Marketing within LinkedIn). In the end, what will attract other users and make them want to know more about your company is the quality of the articles you publish within the social network.